After the more minimal and electro-based feel of the hugely successful 'Violator' album, it is perhaps understandable that the release of 'I Feel You' - the first offering from SOFAD - was accompanied by some sense of bewilderment. Greeted with skepticism by a small number of synth purists who couldn't deal with what the press termed a 'rocked-out Mode', it was nevertheless the perfect introduction to an LP that saw the band reinvent themselves to reflect not only the musical climate of the early nineties but also the inner workings of the entire organisation at that time. This opening single featured a relentless bluesy guitar riff, a heavy rhythm accompaniment and an urgent vocal that, upon first listen, seemed more akin to Deep Purple than Depeche Mode.